Our Executive Team and Board
Our team is made up of experts who work to bring Lasso Safe Certified and championship sport communities to you.
Our executive team collaborates their diverse skills to lead a holistic, comprehensive program. Their backgrounds include business development, media and marketing, county and state relations, child abuse prevention and health care, international sport competition, policy writing and science.
Our board members join together to elevate sport community performance standards, drawing upon their specializations in international sport business, Olympic competition and coaching, abuse prevention policy and procedure leadership/writing and health care.

Policy leader
Childhood trauma policy writer
Sport community owner
Author
Endurance mountain bike champion
Childhood trauma policy writer
Sport community owner
Author
Endurance mountain bike champion
Pamela Minix
CEO




4x figure skating world team member
6x figure skating national champion
Coach
6x figure skating national champion
Coach
Luis Hernandez
CFO




USA Olympian
U23 triathlon champion
World triathlon series champion
Coach
U23 triathlon champion
World triathlon series champion
Coach
Jarrod Shoemaker
Athlete Advisor




Ironman champion
Co-owner endurance shield skincare
Mental training consultant
Co-owner endurance shield skincare
Mental training consultant
Alicia Kaye
Athlete Advisor




Specializes in business law
Active in non-profits
Active in non-profits
Shai Larkin
Legal Counsel




Marketing
Sport Business Development
Sport Business Development
James Williams
Advisory Board




Policy leader in childhood trauma
Childhood trauma specialist
Licensed marriage and family counselor
Junior Olympics gymnast
Childhood trauma specialist
Licensed marriage and family counselor
Junior Olympics gymnast
Sandee Beal
Collaborative Safety Leader, Vice-Chair




Researcher
Policy Writer
Clinical Dietitian
Biochemistry Scientist
Junior Olympics Diver
Policy Writer
Clinical Dietitian
Biochemistry Scientist
Junior Olympics Diver
Jaimi Moser
Collaborative Safety Advisor




Chief of Sport Development, Utah Olympic Legacy
2x Olympian
Former Director of U.S. Ski and Snowboard
2x Olympian
Former Director of U.S. Ski and Snowboard
Luke Bodensteiner
Collaborative Safety Advisor




Owner of Gimmees Promos, LLC
Former Director of User Interface – VerticleNet
Senior Web Developer – Fox Interactive
Former Director of User Interface – VerticleNet
Senior Web Developer – Fox Interactive
Eddie Keidat
IT Director




Researcher
Policy Writer
Policy Writer
Veronique N. Valliere, Psy.D.
Collaborative Safety Advisor